[Branding, Packaging Design, Strategy]

Mysticopia, crafters of wellness tinctures for the mind and body, onboarded us to help concept and execute a visual identity and packaging system. Crafted locally in Topanga, CA and with respect to the planet, we wanted the branding for Mysticopia to be uncomplicated, high end, and beautiful - like the tinctures themselves. With an emphasis of textural elements, the packaging system we created mirrors Mysicopia’s mission to connect people to the natural world.

Creative Direction: Studio Sunny